The Republican candidate for president launched his first advertisement here in New Mexico. With it he has made his first big mistake in this state. The problem with his advertisement is that it does not address the economic issues that face our nation. Senator McCain has decided to rely too heavily on the idea that his support of the war in Iraq will be the deciding factor to get him elected in November. He wants women in this state and around the country to see him as the war hero.
The problem with this stand is that most moderate democrats and independents are fiscal conservatives. In times of economic difficulty these people put financial matter above those of moral issues. The war with its huge cost is now affecting our economy which will only tend to push these democrats and independents toward someone like Senator Barack Obama because of his ability to work in a bipartisan capacity when it comes to issues of finance.
When woman who control the buying power for families find that the cost of basic food items are increasing than they feel a real threat to their own personal welfare and the welfare of their children. When these same women feel that their safe home is being put at risk then they turn to the party best able to represents the idea that they have the ability to control spending and bring down inflation. President Bill Clinton may have left an impression of moral problems in his marital relationship but nevertheless his administration left a lasting impression of economic stability that conservative democrats and independents alike find hard to ignore.
The Bush Administration has lost sight of the fact that it is middle class families which drives the Republican Party’s ability to place a republican candidate into office. When the economy is doing well then people can consider basic moral issues but that does not hold true when the economy is clearly facing a recession.
Women make up a sizable portion of the active conservative voting group in the Democratic Party. These women want to know that the candidate they put into office can control spending and base his decisions on getting results that improve the lives of their families. Senator John McCain has clearly missed the point with his first national advertisement in this state.